Table: Daily Home Offer Displayed
The mrt_native__daily_home_offer_displayed
table provides detailed insights into the display of home offers within the native application. It captures data on the frequency and position of offer displays, as well as associated user interactions such as consultations. This table is crucial for understanding user engagement and the effectiveness of offer placements on the home screen.
Table description
name | data_type | description |
---|---|---|
event_date | The date when the event occurred, used for partitioning the data. | |
offer_id | Unique identifier for the offer. | |
module_id | The identifier for the module associated with the consultation. | |
entry_id | The identifier for the entry associated with the consultation. | |
offer_category_id | Identifier for the category of the offer. | |
venue_id | Unique identifier for the venue. | |
venue_name | Name of the venue. | |
venue_macro_density_label | Macro density label of the venue's location (urbain, rural) | |
module_type | The type of the module in which the entry is displayed (algolia, recommendation, video...) | |
module_name | The name of the module in which the entry is displayed. | |
offer_subcategory_id | Identifier for the subcategory of the offer. | |
offerer_id | Unique identifier of the offerer. | |
venue_type_label | Type of the venue ('Musée', 'Cinéma','Librairie', etc). Selected by the partner in a drop-down list. | |
venue_density_label | Detailed density label of the venue's location. | |
partner_id | Unique identifier of the partner. | |
offerer_name | Name of the offerer. | |
total_displays | The number of distinct display occurences of an offer on home on a given date. | |
total_position_0_3_displays | The number of unique times an offer is displayed in positions 0 to 3 of the home playlist on a specific date. | |
total_position_4_10_displays | The number of unique times an offer is displayed in positions 4 to 10 of the home playlist on a specific date. | |
total_position_11_20_displays | The number of unique times an offer is displayed in positions 11 to 20 of the home playlist on a specific date. | |
total_position_21_30_displays | The number of unique times an offer is displayed in positions 21 to 30 of the home playlist on a specific date. | |
total_position_31_40_displays | The number of unique times an offer is displayed in positions 31 to 40 of the home playlist on a specific date. | |
total_position_41_50_displays | The number of unique times an offer is displayed in positions 41 to 50 of the home playlist on a specific date. | |
total_consultations | The number of distinct consultation occurences of an offer from home playlists on a given date. | |
total_position_0_3_consultations | The number of distinct consultation occurences of an offer from home playlists diplayed in positions 0 to 3 on a given date. | |
total_position_4_10_consultations | The number of distinct consultation occurences of an offer from home playlists diplayed in positions 4 to 10 on a given date. | |
total_position_11_20_consultations | The number of distinct consultation occurences of an offer from home playlists diplayed in positions 11 to 20 on a given date. | |
total_position_21_30_consultations | The number of distinct consultation occurences of an offer from home playlists diplayed in positions 21 to 30 on a given date. | |
total_position_31_40_consultations | The number of distinct consultation occurences of an offer from home playlists diplayed in positions 31 to 40 on a given date. | |
total_position_41_50_consultations | The number of distinct consultation occurences of an offer from home playlists diplayed in positions 41 to 50 on a given date. |