Column instagram

instagram_publication_media_type: The format of the Instagram publication content. Possible values include: PHOTO, VIDEO, CAROUSEL_ALBUM

instagram_publication_saved: The number of times the publication was saved by users.

instagram_publication_impressions: The total number of times the publication was viewed.

instagram_publication_follows: The number of new followers acquired directly through this publication.

instagram_publication_profile_visits: The number of times users visited the profile after seeing this publication.

instagram_publication_profile_activity: The total number of actions taken on the profile from this publication, including: Website clicks, Email button clicks...

total_instagram_publication_interactions: The sum of all engagement actions on the publication, including: Likes, Comments, Shares, Saves, Video views (if applicable).